Fast food giants are quickly leaving the world of Genetically Modified Organisms (GMO's) behind. Earlier this year, Chipotle announced that GMO's would be taken out of their menu selections. Chipotle is now able to market themselves as a gmo-free brand perhaps gaining more clientele.
While the Food and Drug Administartion says GMO's are safe and there is no evidence that they cause harm, many companies are still abandoning the branding in their food.
Both Taco Bell and Pizza Hut, which are both owned by Yum Brands, has announced that it too will do away with artificial ingredients. Pizza Hut says it will remove artificial colors and preservatives by the end of July. Taco Bell says it will take out artificial colors, artificial flavors, high-fructose corn syrup, and unsustainable palm oil from its food by the end of 2015.
While the Food and Drug Administartion says GMO's are safe and there is no evidence that they cause harm, many companies are still abandoning the branding in their food.
Both Taco Bell and Pizza Hut, which are both owned by Yum Brands, has announced that it too will do away with artificial ingredients. Pizza Hut says it will remove artificial colors and preservatives by the end of July. Taco Bell says it will take out artificial colors, artificial flavors, high-fructose corn syrup, and unsustainable palm oil from its food by the end of 2015.
At a conference for investors late last year, Yum CEO Greg Creed referred to the shifting attitudes and the desire for "real food" as a revolution in the industry.
These changes do not effect fountain drink products at either Taco Bell or Pizza Hut. Nor do they change the Doritos partnership.
Written By: Lauren B. I @laurenbeal